Update: Always think business. We are all passionate about the web, but don’t let your passion cloud your business acumen.
For those of you who I have sent the proposal, and any newcomers who might want a copy i have some additions that i think you should make. Here is what i suggest:
In the proposal, instead of “milestones” put in “activities” such as :
1. Project management
2. Design Concepts
3. Approvals
4. Revisions
5. Development Phase
6. Approval
7. Revisions
8. Acceptance
9. Testing/Deployment
For each of those sections instead of days throw in some figures to show where your clients money is going….
Then if they think its too pricey you say:
“For me to get the job done well I will have to follow the systematic approach outlined in my proposal”
If they still argue about price then say:
“Now you tell me where to cut corners!”
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Throughout my time as a web developer/UI designer I have been through many iterations of proposals for clients. I am a detailed individual when it comes to work, but i love adding that little extra detail and clarity for my prospective clients.
I think you should as well and heres why:


- Documentation makes clients feel comfortable working with you. Did I say documentation? What i meant was detailed documentation.
- Shows that you can talk about your subject (well versed)
- Average proposals are likely to get rejected in front of detailed proposals. This depends on the client however.
- Gives you a professional look to the services you provide.
- Develop and design the proposal once (and make it kick-ass), then you can use that as a template for your other proposals.
Its amazing that i have seen the shittiest proposals going to some of the better companies out there (at least here in Pakistan, i doubt that would happen in the States).
In any case you may download the proposal and case study to use in your own documentation.
=> Download Case Study (.docx)
=> Download Website Proposal (.doc)
If you would like a proposal for an application type of site you may come back in a couple of days and I should have posted that up by then. Enjoy..
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Hi Ahad,
Sounds like a great template to start me going with a website proposal I am pulling together. Unfortunately, link isn’t working for me either. Could you please send a copy of your documents to tnguyen_1981@yahoo.com.au
Cheers for that!
Hey,
Can you send me the docs at thepunk.08@gmail.com
Thanks in advance.
Cheers
I would love a copy of the proposal. Thanks
fix download links , please . Or Can you please send me the copies of the files ? thanks
imjl7988@yahoo.com
Any chance I could get a couple of those two templates, please (martin@mcbwebdesign.co.uk)? Thanks in advance.
Can I get a opy of the template and case study alo. I couldn’t get the link to work.
I’d love a copy of these doc, thanks! (paulwilliamkennedy at gmail.com)
Any chance I could get a copy of both docs, Thanks! jbuttons@optonline.net
I see that a lot of people have asked you to email them the docs so I am sure it is getting annoying but if there is a way for you to please send me those docs that would be greatly appreciated! Thank you! rbauman06@yahoo.com
If you don’t mind, could you please send a copy of both documents to my email:
afrett23@hotmail.com
Great job, by the way!
Thank you for sharing with us.
appreciated it very much if you can email those 2 files.
Thank you
mayraumi@yahoo.com
hi can you also mail me the doc please
thanks
It has been over ten months since your post, so this is a long-shot. But your post currently ranks second for the keywords “website proposal template”, so I guess quite a few desperate people are landing here. I’m one of them, and I’d be seriously grateful if you could email the documents…
I’d appreciate it if you could send a copy of the documents to me as well.
Thanks.
Like the other commenters, I’d like to get a copy of these documents. Thank you very much.
Please e-mail me copies of the two docs, phumezad@nedbank.co.za. Thank you!
Me too please can I have both documents
hi..can you please also send to me that doc.
This Website Developer’s Document Set can be really helpful:
http://www.next-to-free.com/index.php?page=shop.product_details&category_id=8&flypage=flypage.tpl&product_id=92&option=com_virtuemart&Itemid=64
Kindly email me a copy , i will appreciate thanks
can you e-mail download link to me at opieonz@gmail.com
Thank you for the great web site – a true resource, and one many people clearly enjoy thanks for sharing the info, keep up the good work going….
Me too! Would really love to get copies on these, thanks!
Great article. Can you please send a copy of both docs to blue179p@yahoo.com.hk
That’s a pretty godo breakdown of hat to include in a web design proposal. Each of those milestones are absolutely vital and shoudl be addressed accordingly.
Other resources include :
How to write a web design proposal
Wiki – Web Design – moreso on the skills involved.
Good day Ahad,
I would like to receive a copy of both documents please.
All the best,
Kurt
Can I get a copy of the template and case study also. I couldn’t get the link to work.
Thanks
Please Send me a copy at
leobabur@yahoo.co.uk
Thanks & Regards
Hi, Great article. Is it possible to send a copy of both docs to hakim_sette@consultant.com Thank you
The link does not seem to work for me either, can you send the link to barbaraagbobu@hotmail.com. Brilliant concept by the way.
Thanks
Hi Sir,
This is first website I discover and provide such a lot of information and I would like to request of copy for proposal documents if you don’t mind.
Thanks you.
Hi Sir,
I am trying to help the management of my former primary school back in the islands in preparing a proposal for their kinderkarten and I would be very greatful if you lend me a copy your proposal documents. Hope for further assistance in the future, since this is first time I am preparing a proposal.
Thanks.
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