Update: Always think business. We are all passionate about the web, but don’t let your passion cloud your business acumen.
For those of you who I have sent the proposal, and any newcomers who might want a copy i have some additions that i think you should make. Here is what i suggest:
In the proposal, instead of “milestones” put in “activities” such as :
1. Project management
2. Design Concepts
3. Approvals
4. Revisions
5. Development Phase
6. Approval
7. Revisions
8. Acceptance
9. Testing/Deployment
For each of those sections instead of days throw in some figures to show where your clients money is going….
Then if they think its too pricey you say:
“For me to get the job done well I will have to follow the systematic approach outlined in my proposal”
If they still argue about price then say:
“Now you tell me where to cut corners!”
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Throughout my time as a web developer/UI designer I have been through many iterations of proposals for clients. I am a detailed individual when it comes to work, but i love adding that little extra detail and clarity for my prospective clients.
I think you should as well and heres why:


- Documentation makes clients feel comfortable working with you. Did I say documentation? What i meant was detailed documentation.
- Shows that you can talk about your subject (well versed)
- Average proposals are likely to get rejected in front of detailed proposals. This depends on the client however.
- Gives you a professional look to the services you provide.
- Develop and design the proposal once (and make it kick-ass), then you can use that as a template for your other proposals.
Its amazing that i have seen the shittiest proposals going to some of the better companies out there (at least here in Pakistan, i doubt that would happen in the States).
In any case you may download the proposal and case study to use in your own documentation.
=> Download Case Study (.docx)
=> Download Website Proposal (.doc)
If you would like a proposal for an application type of site you may come back in a couple of days and I should have posted that up by then. Enjoy..
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Hi Ahad,
Sounds like a great template to start me going with a website proposal I am pulling together. Unfortunately, link isn’t working for me either. Could you please send a copy of your documents to tnguyen_1981@yahoo.com.au
Cheers for that!
Hey,
Can you send me the docs at thepunk.08@gmail.com
Thanks in advance.
Cheers
I would love a copy of the proposal. Thanks
fix download links , please . Or Can you please send me the copies of the files ? thanks
imjl7988@yahoo.com
Any chance I could get a couple of those two templates, please (martin@mcbwebdesign.co.uk)? Thanks in advance.
Can I get a opy of the template and case study alo. I couldn’t get the link to work.
I’d love a copy of these doc, thanks! (paulwilliamkennedy at gmail.com)
Any chance I could get a copy of both docs, Thanks! jbuttons@optonline.net
I see that a lot of people have asked you to email them the docs so I am sure it is getting annoying but if there is a way for you to please send me those docs that would be greatly appreciated! Thank you! rbauman06@yahoo.com
If you don’t mind, could you please send a copy of both documents to my email:
afrett23@hotmail.com
Great job, by the way!
Thank you for sharing with us.
appreciated it very much if you can email those 2 files.
Thank you
mayraumi@yahoo.com
hi can you also mail me the doc please
thanks
It has been over ten months since your post, so this is a long-shot. But your post currently ranks second for the keywords “website proposal template”, so I guess quite a few desperate people are landing here. I’m one of them, and I’d be seriously grateful if you could email the documents…
I’d appreciate it if you could send a copy of the documents to me as well.
Thanks.
Like the other commenters, I’d like to get a copy of these documents. Thank you very much.
Please e-mail me copies of the two docs, phumezad@nedbank.co.za. Thank you!
Me too please can I have both documents
hi..can you please also send to me that doc.
This Website Developer’s Document Set can be really helpful:
http://www.next-to-free.com/index.php?page=shop.product_details&category_id=8&flypage=flypage.tpl&product_id=92&option=com_virtuemart&Itemid=64
Kindly email me a copy , i will appreciate thanks
can you e-mail download link to me at opieonz@gmail.com
Thank you for the great web site – a true resource, and one many people clearly enjoy thanks for sharing the info, keep up the good work going….
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